When the Holdrege Chamber of Commerce approached us, they weren’t just looking for a logo, they sought a comprehensive brand style guide for the Iron Horse Arts District. Our mission was clear: craft a definitive blueprint that would ensure consistency across every piece of advertising, every touchpoint, every moment in the spotlight.

We delivered more than just design, we created a toolkit. From versatile logos... both vertical and horizontal, in multi-color and single-color variants... to a carefully selected color palette, every element was engineered for clarity and impact. The palette is meticulously documented with RGB, CMYK, and HEX codes, leaving no room for ambiguity. Secondary colors and text styles are also laid out, ensuring every piece of communication is cohesive and compelling.

Typography? We chose the perfect typefaces for headlines and body copy, reinforcing the brand’s personality at every turn. Stationery, photography style, and design elements follow suit, creating a visual language that’s unmistakably Iron Horse.

And it doesn’t stop there. The Holdrege Chamber of Commerce is gearing up for the “Iron Horse Festival 2024,” a celebration of art, music, and community. They tasked us once again, to produce a striking poster and custom hand-drawn artwork that captures the spirit of the event.

Mark your calendars for Saturday, September 14th, 2024. The festival will feature top-tier acts like Logan Mize, Luke Mills, and Savanna Chestnut. It promises to be a memorable day, and with consistent branding in place, the Iron Horse Arts District will be ready to make its mark.